HubSpot Workflow Messaging Type: Transactional vs. Marketing

What is the Sakari HubSpot Messaging Type field when sending a workflow SMS?

The messaging type field is used to automatically append an opt-out suffix to your message, typically used for sending marketing messages. 


Messaging Type Options

  • Transactional - no suffix is added to your message body 
  • Marketing - an opt-out suffix is added to your message body.  This is typically similar to "Msg&data rates may apply. Reply HELP for help, STOP to cancel."


Can the Opt-Out Suffix be Edited?

No. The opt-out suffix cannot be edited.  If you would like to change the opt-out suffix, please select a "transactional" messaging type and add your preferred language to your message template in the Message field. 






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